Challenge
While Pune is home to many art & music festivals, Vasantotsav has its own unique charm. It is a 3-day celebration of Indian classical, semi-classical and folk music, and is a platform for some of the finest masters of music. However, the limited seating keeps many music lovers away from the opportunity to experience the aura of the event.
Solution
It is a well-known fact that music is more enjoyable in the magical atmosphere of a festival. To capture and deliver this experience, we shot a 360-degree VR that recreated the festival and its aura on the virtual platform.