Challenge
NFAI is Asia’s largest film archive museum. It decided to participate in India’s biggest film festival - IFFI in Goa, by presenting themselves in an engaging and contemporary manner, to appeal to film lovers visiting the festival.
Solution
Taking a cue from PM Narendra Modi’s vision to have Virtual Museums, we made the first-ever Virtual Museum of Indian Cinema for NFAI. We devised two immersive 360° experiences for NFAI’s audiences. One was a 360° tour of the NFAI campus and its facilities. The second, was a Virtual Museum that showcased film posters from across decades and numerous states of India.