NFAI is Asia’s largest film archive museum. It decided to participate in India’s biggest film festival - IFFI in Goa, by presenting themselves in an engaging and contemporary manner, to appeal to film lovers visiting the festival.


Taking a cue from PM Narendra Modi’s vision to have Virtual Museums, we made the first-ever Virtual Museum of Indian Cinema for NFAI. We devised two immersive 360° experiences for NFAI’s audiences. One was a 360° tour of the NFAI campus and its facilities. The second, was a Virtual Museum that showcased film posters from across decades and numerous states of India.


The NFAI Booth witnessed increased visitors, including leading celebrities, who actively viewed both the VR films and appreciated the innovation. Post the event, the Virtual Museum continues to reach out to film enthusiasts and students of cinema.

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