Challenge
Portia is a real estate project that offers high-end residences, whose sample residence was designed by celebrated designer Roheena Nagpal. The residences were meant for HNIs who had a taste for luxury and had experienced it internationally. The project had to live up to these global standards, even in its showcase.
Solution
In a clutter of many properties calling themselves ‘luxurious’, Portia stood out by letting the prospective owners, live the luxury of Portia. This was accomplished through a VR experience that allowed them to indulge in the project offerings.